Banner Designing Tips and Best Practices for the Beginner

When you’re planning an event, one of the best ways to attract attention is through the use of banners and signs. However, in order for you to catch the eye of your customer, you have to be able to create something that is… wait for it… eye catching. If you haven’t received your degree in design yet, no worries. Here is a quick rundown of some of the best practices for the beginning banner designer.

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What is the Difference between Image Files?

In the world of design, specifically when using a computer to do the design, you will come across different file types for images you may be using. There are a variety of different file formats, but is one better than that of another to use in your design? This article will explain the differences between each of the file formats and give you a little more background into the computer image world.

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Trade Show Banner Design Rules, Facts and Questions

Trade shows can be a very important way to get new business and help get your name out in the world. Companies who discount the effectiveness of going to a trade show are often those same companies that aren’t going to try very hard or just didn’t understand the best ways to get business at these venues. Trade shows have a lot of rules that are both unwritten and written when it comes to how you should attract customers with your set-up, including banner usage. Here are some of the design rules, facts and questions that are common when heading to one of these events.

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Does Our Design Reflect Who We (Really) Are?

There are many different designs that are used in the business world. As you walk down the road, you may notice a lot of signs, colors and images that might catch your eye. Great design is usually made great because of the psychology behind it. People, who go through school for advertising, design and other areas that deal with behavior and the mind, require the study of the mind to take it up another level. For example, one area that is becoming more popular and studied is neuroaesthetics.

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